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VideoScale

VideoScale: Scalable, On-Brand Video Content for Growing Studios
Running a studio means wearing many hats—and video content shouldn't be one of them. That’s where VideoScale comes in.
We specialize in helping fitness and wellness studios create studio-quality video content—without the in-house team or overwhelm. From high-converting social ads to branded training and membership videos, VideoScale gives you a turnkey solution to grow your brand, engage your community, and scale your revenue.
As a Studio Grow partner, you’ll receive:
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25% off your first month
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A 14-day money-back trial
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No contracts—pause or cancel anytime
Whether you're launching an online program, boosting retention, or building your brand presence, VideoScale gives you the tools and team to scale your impact through video.
Promo code: STUDIOGROW25
Point of Contact: partner@videoscale.co
Additional Resources
Pipeline Solutions

Pipeline Solutions is the all-in-one performance platform purpose-built for boutique fitness studios. From studio managers to multi-location operators, Pipeline empowers fitness businesses with the tools they need to track, grow, and scale more effectively. Our platform connects directly with Mindbody, surfacing real-time insights on everything from member retention and sales performance to class scheduling and studio revenue. Teams can automate tasks like late cancel fee processing and double-booking removals, simplify communication, and make faster, smarter decisions using clear, actionable data. With built-in automations, intuitive dashboards, and collaborative features like client labels, and a direct integration with Twilio, Pipeline helps teams stay aligned and focused on what matters most — delivering a world-class member experience. Whether you’re operating a single studio or scaling across a national franchise, Pipeline provides a centralized source of truth to help you hit your goals and grow sustainably.
Point of Contact: tessa@pipeline-solutions.co
Additional Resources
Build Up Section One for SYSP
Jump to different areas of curriculum with these navigation buttons below
Track Your Progress - Check the boxes below when you feel like you've completed the content in that section :
1.1 Assessing Your Hiring Needs
Intro To Assessing Your Hiring Needs
Assessing Your Hiring Needs
Filling Out Your Responsibility Map
Downloads
Additional Resources
Checklist

1.2 New Hire Compensation Strategy
Intro to New Hire Compensation Strategy
New Hire Compensation Strategy
Incentivizing Your Team
Downloads
Checklist

1.3 Creating an Organization chart
Intro To Creating an Org Chart
Creating an Org Chart
Downloads
Checklist

1.4 Creating Your Job Descriptions
Intro to Basics of Job Descriptions & Application Process
Basics of Job Descriptions & Application Process
Downloads
Checklist

1.5 Hiring Essentials
Intro To Hiring Essentials
Employees vs. Contractors
Resources
Downloads
Checklist

1.6 Building Your Employer Brand
Intro to Building Your Employer Brand
The Importance of Employer Branding
Identifying Your Unique Employer Value Proposition
Marketing Your Employer Brand
Creating a Careers Page on Your Website
Downloads
Checklist

1.7 Recruitment Strategies for Key Roles
Intro Video: Recruitment Strategies for Key Roles
The Cost of a Bad Hire
Crafting Your Application Form
Downloads
Checklist

1.8 Interview and Selection process
Intro to Interview & Selection Process
Mastering the Interview Process
Choosing the Right Hire
Downloads
Checklist

Build Up for SYSP
Start Your Studio Profitably

The Build Up stage focuses on leveraging your team and systems to optimize your studio. Here, you’ll fine-tune and expand what you offer, keep clients for the long-term, and make your operations run smoothly. This is the time to grow into a strategic leader, hone your delegation superpowers, and ensure your studio thrives with a capable team and efficient processes.
Start Your Studio Profitably basics
Grow Up Section Two – SYSP
Jump to different areas of curriculum with these navigation buttons below
Track Your Progress - Check the boxes below when you feel like you've completed the content in that section :
2.1 Lever Customization
Downloads
Checklist

2.2 Assumptive Sales & the Language of selling
Downloads
Checklist

2.3 Crafting the Intentional Intake
Downloads
Checklist

2.4 Intentional Intake Role Play
Intro to Intentional Intake Role Play
Downloads
Introductory Package Sales Phone Script
Intentional Intake 2 week Intro Offer - Yoga Studio
Short Version
Medium Version
Long Version
Intentional Intake 2 week Intro Offer with 3 Private lessons- Pilates Reformer
Short Version
Medium Version
Long Version
Free First Class - Mixed Modality
Short Version - Phone
Medium Version - In Person
Long Version - In Person
Conversion Conversations
Pitching the Sale
Overcoming Objections Financial Issues
Checklist

2.5 Setting Up Your Website to Sell Intro Packages
Downloads
Checklist

2.6 Customizing Intro Package Automations
Downloads
Resources
Checklist

2.7 Implementing Intro Package Automations
Technical Videos
In this module, there are technical videos that have been provided by some of the popular automation softwares. There is no need to watch them unless the video is for a software you currently have or are interested in having.
Checklist

2.8 Incentivizing Your Team
Downloads
Checklist

Grow Up Section One – SYSP
Jump to different areas of curriculum with these navigation buttons below
Track Your Progress - Check the boxes below when you feel like you've completed the content in that section :
1.1 Own Your Time
Downloads
Additional Resources
Checklist

1.2 Lead Tracking
Downloads
Checklist

1.3 Metric Basics
Downloads
Checklist

1.4 Client Avatar
Downloads
Checklist

1.5 Client Journey
Downloads
Help for your Editable Flowcharts / Tables: How to use Miro Templates / Boards
Checklist

1.6 The Pre-Purchase Path to Selling Intro Packages
Downloads
Checklist

1.7 Client Journey & Lead Tracker Audit
Downloads
Checklist

1.8 Foundational Marketing Audit
Downloads
Checklist

Grow Up for SYSP
Start Your Studio Profitably

The Grow Up stage is about laying a solid foundation for your studio. You’ll focus on developing core offerings, fine-tuning pricing, getting your sales process running smoothly, and making sure you’re consistently turning leads into loyal customers. At this stage, owners are usually very involved in the day-to-day operations as they implement these crucial elements to build a steady revenue stream that supports sustainable growth and sets them up for long-term success.
Start Your Studio Profitably Basics
Build Up Section Three
Jump to different areas of curriculum with these navigation buttons below
Track Your Progress - Check the boxes below when you feel like you've completed the content in that section :
3.1 Transitioning From Teaching to Leading
Intro: Transitioning From Teaching to Leading
Navigating the Shift From Instructor to Leader
Downloads
Checklist

3.2 Boundaries
Intro to Boundaries
Setting & Communicating Boundaries
Downloads
Checklist

3.3 Change Management
Intro to Change Management
Handling Difficult Change Scenarios
Downloads
Checklist

3.4 The Art of Delegation
Intro to The Art of Delegation
Leveraging Your Zone of Genius
Downloads
Checklist

3.5 Developing A Resilient Mindset
Intro to Developing a Resilient Mindset
Downloads
Checklist
